Programs That Work
Based on the very specific needs of each client we represent, Murphy Knott develops well-targeted, cost-efficient communications programs. Depending upon the organization’s goals, these programs may involve strategies that encompass corporate identity and media relations, product launch and product publicity, employee/internal communications, issues management, government and legislative affairs, media training, promotions and/or special events.
Because clients’ needs change all the time, we are consistently asking: “What is your biggest marketing challenge, right now? And, what can we do to address the solution? Is there a service we can offer or help you find a creative way to deliver a solution to the identified problem?”
We are affiliated with advertising agencies, graphic design firms and research companies who, if the need arises, may have input into our clients’ communications programs. We have strong affiliate relationships with agencies in New York, Los Angeles and Sydney, Australia, where we were based for five years in the late 1990’s.
A results-directed firm, we push ourselves to consistently surpass our clients’ high expectations. We think strategically, keep our efforts on-track and our clients informed. Believing strongly in accountability, we never want to hear a client ask, “What have you done for us lately?”
Personalized Attention
As important as it is to develop fresh, creative concepts and deliver measurable, meaningful results, we also make a point of giving our clients very personalized attention. This means active involvement by management, in addition to the day-to-day, hands-on activity of the account staff. Knowledgeable, motivated, flexible and resourceful professionals handle program development and implementation.
The strong working relationships we have with our clients extend to their advertising, design and promotions staffs and agencies. We welcome and encourage opportunities to work with these affiliated resources, believing an integrated marketing team approach delivers more innovative solutions and maximizes creative and marketing dollars.
Ultimately, it’s the Chemistry
At Murphy Knott, we believe truly successful communications efforts depend on productive working relationships – which ultimately comes down to chemistry.
Do we share an enthusiasm and commitment to the challenges ahead? Do we listen to each other, and is there an understanding? Do we agree that quality and integrity are not to be compromised? Do we have the same expectations for what is to be accomplished?
Since it’s founding more than 20 years ago, the agency has thrived on the belief that we succeed when our clients succeed. We represent businesses and organizations that we believe in, we work with people who have a high regard for our talents and their own. . . we produce meaningful results. And, we are committed to being challenged, to growing, and to having a bit of fun in the process.